A.R.E. Privacy Statement
General Statement
We respect your privacy and are committed to protecting it. This privacy statement explains our policies and practices regarding on-line customer information. It is through this disclosure that we intend to provide you with a level of comfort and confidence in how we collect, use, and safeguard personal and other information we collect or that you provide through this website, and how you can contact us if you have any questions or concerns. It is our sincere hope that by explaining our data handling practices, A.R.E. will develop a trusting and long-lasting relationship with you.

Information about Our Organization and Website
This Privacy statement applies to 4are.com, which is owned and maintained by A.R.E. LLC, P.O. Box 1100, Massillon, OH 44648.

The main business purpose of this website is to provide A.R.E. products, and services information, along with media updates.

Personally Identifiable Information We Collect From You
When you visit 4are.com we will not collect any personal information about you unless you provide it to us voluntarily. Personal data includes information that is particular to you such as name, street address, telephone number, and e-mail address. If you opt not to provide us with personal information you can still access our website, however you may be unable to participate in certain promotions or receive product information.

How We Use the Personally Identifiable Information We Collect Personally identifiable information collected on 4are.com may be used to:
  • Fulfill a site user request (brochure fulfillment, lead generation, send marketing or promotional materials including e-mails or other information)
  • Respond to your comments or requests for information
  • To make the user experience more customer-friendly
  • Generate site analytics that improve our site layout, content, product offerings and services
  • To comply with legal requirements
Other (Non-Personally Identifiable) Information We Collect From Site Visitors
During a normal visit to our site, no personally identifiable information or other information about you is collected. All information on our site is free to browse at your leisure without the need for you to provide us with any information. 4are.com collects other information, non-personally identifiable information from site visitors. This means that we do not track these items on an individual basis that identifies the site visitor, but rather gather and collect this information on an aggregate [or anonymous] basis that includes all site visitors. Non-personal information includes tracking the site pages that are visited or the amount of time spent on our site. Non-personal information also includes information about your browser/system for technical troubleshooting purposes.

Our primary goal in collecting aggregate information from you is to be able to perform site metrics that allow us to improve the functionality of the website. We need to collect aggregate information in order to track page visits, perform site click-through analysis, review peak site usage times and analyze site layout and design.

We may also use session and persistent "cookies," session logs, banner ads or links to collect aggregate or other non-personally identifiable information about site visitors.

How We Use the Aggregate or Non-Personally Identifiable Information We Collect
Non-Personally identifiable information collected on 4are.com may be used to:
  • Compile aggregate and statistical data to help in website design and to identify popular features
  • Measure site activity to allow us to update our site to better meet user wants and needs
4are.com utilizes session log data and non-personal data for the purpose of performing analytics on the users' experience while visiting this site.

Cookies and Other Tracking Devices
We may use cookies and other tracking devices on our Websites. Using cookies on our sites provides benefits to you, such as allowing you to maintain your account login information between visits, or locating a nearby dealer. The use of cookies also allows us to measure site activity to provide a better user experience. Cookies and other tracking devices may be used to tell us the time and length of your visit, the pages you look at on our site, the site you visited just before coming to ours, and the name of your Internet provider.

We may use third parties to serve A.R.E. advertisements on other Websites. In serving A.R.E. advertisements, these companies may use cookies and other tracking devices to collect certain information about your visits to other Websites (such as browser type, IP address, which page was visited, and time of day). This information may be used to evaluate our online advertising campaigns or to tailor promotions and other marketing messages to you.
You may elect to refuse cookies. Please refer to your browser Help instructions to learn more about cookies and how to manage their use.

Sharing Your Information
Personal information that you provide to us in the course of requesting a product or service through this website may be gathered and stored in one or more of our corporate databases and be used for purposes of contacting you for things like promotional offers, marketing programs, or other communications from this website.

We may also share personal information that we collect about you with our A.R.E. Dealer Base.

A.R.E. Dealers who have access to your personal information in connection with providing services for A.R.E. LLC are required to keep the information confidential and are not permitted to use this information for any other purpose than to carry out the services they are performing for A.R.E.

4are.com will disclose your personal information, without notice, only if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on A.R.E. LLC or the site; (b) protect and defend the rights or property of A.R.E. LLC and this site; and, (c) act under exigent circumstances to protect the personal safety of users of A.R.E. LLC, its web site, or the public.

Information Security
A.R.E. recognizes the importance of safeguarding consumer personal information in A.R.E. possession from theft, inappropriate use, or improper distribution. A.R.E. has security policies and procedures appropriate to the level of confidentiality of that data. It should, however, be recognized that no company can perfectly protect personal information.

Consent to Processing
By visiting this site and by providing your personally identifiable information to us, you understand and consent to the collection, use, processing, transfer, and disclosure of your personally identifiable and non-personally identifiable information globally - including the United States - in accordance with this Privacy Statement. Therefore, by visiting this site and by providing such information, you consent to the transfer of such information across country borders, and to the use, processing, and disclosure of such information in global locations as required. Your consent shall be deemed to include your consent to transfer of the personally identifiable or non-personally identifiable information to locations that may have different levels of privacy protection than in your own country.

Contacting Us
If you have any questions, comments or concerns about this online privacy statement for 4are.com, or have any questions regarding the contents of this website please contact us at or A.R.E. LLC, Marketing, Sales Departement, P.O. Box 1100, Massillon, OH 44648.

Privacy Statement Effective Date and Revision Days
Occasionally we may update the privacy statement for 4are.com in order to reflect any changes to the website or our privacy practices. If we update this statement, the new statement will be posted to the website ten (10) days prior to the changes taking effect.


The effective date of this privacy statement is September 1, 2010.